The Work at Home Business and Franchise Expo Gives Attendees Expert Insight and Resources for Running a Small Business

The Work at Home Business and Franchise (WaHB) Expo is returning to the Del Mar Fairgrounds on April 20-21 to offer free tools and resources to start-up and established home-based business owners. For the first time, admission to the WaHB Expo will be free for those that register in advance online. WaHB has partnered with Go Daddy, the Web’s top platform for small businesses, to bring attendees tools they can use to make their home-based business or franchise more successful. Attendants of this year’s expo will have the chance to meet with dozens of legitimate home-based business and franchise exhibitors, as well as hear seminars on a range of topics including social media, email marketing and sales.

In November 2010, the U.S. Bureau of Labor Statistics estimated the number of operating home-based businesses at 18.3 million. The WaHB Expo includes a wide variety of home business models to ensure that participants are able to find the model that best suits each person’s preference and skill set. A study done by Inc. Magazine and the National Business Incubator Association (a home-based business review association) revealed that 80 percent of new businesses fail within the first five years, said Margo Turner, founder of Powerminds. Powerminds, which will be on-site at the WaHB Expo offering free consultations, designs programs for start-up and existing businesses to help make their organization launch and/or run more effectively.

“We want people to be equipped to have long-term success in their business endeavors,” said Derek Romo, Producer of the WaHB Expo. “Partnerships with companies like Go Daddy are further enabling us to bring San Diegans the tools they need to achieve this success.”

Go Daddy will be hosting free consultations at the Website Tune-up Pavilion where experts will offer basic website design tips, ideas on how to increase website traffic, attract new customers, and how to sell products and services through a website. “Go Daddy is keenly focused on helping small businesses get online and establish a strong Web presence,” said Marianne Curran, Go Daddy Executive Vice President Customer Advocacy, Referrals and Communications. “A website is vital to the success of any business, but it’s even more imperative for a business run out of a home. Nowadays, when a business doesn’t have an office or store-front, the main place to attract new customers is online.”

The WaHB Expo will be held at the Del Mar Fairgrounds on Saturday, April 20 from 10:00a.m.-5:00p.m., and Sunday, April 21 from 10:00a.m.-4:00p.m. There is no cost for admission to the event when you register early online at www.wahbexpo.com. Admission will be $5 at the door. For more information, visit www.wahbexpo.com.

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